tZERO, the cryptocurrency wing of American retail giant Overstock, will tokenize forthcoming motion picture “Atari: Fistful of Quarters,” according to a press release published on July 9.
Per the release, tZERO has partnered with the upcoming movie’s producers to develop a token dubbed “Bushnell,” which will be sold by the film production and financing company Vision Tree. Token owners will purportedly get shares of movie earnings, and receive additional benefits, including the ability to vote on the movie’s trailer and make a point of choosing the movie cast.
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